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Nomination for Top 10 Speech PersonasHow can you tell when a persona is good? When one is great? And why? While the success of speech apps in the early days was largely identified by hard data such as the rate of increased automation, today softer considerations such as customer satisfaction are becoming more important. Persona creation is the collaborative effort of a number of players including voice user interface designers, branding experts, voice actors, voice coaches and audio production engineers. In the end, a pleasant personality who helps and bonds with customers as they obtain information and complete transactions is the desired effect. The Top 10 Personas ranking was created to measure the effectiveness of the personality based on the human issues that don't readily fit on a spreadsheet. |
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